Legal

Built for the way law firms actually win business.

From the first intake call to a signed engagement letter to a past-client referral two years later, Reactor is configured around the operational realities of a modern firm — without getting in the way of the practice of law.

Attorney reviewing a case file at a wooden desk under warm lamplight
The reality

The law is the work. The business of law is where firms leak.

Intake that decides the case before the lawyer does

Most firms lose more revenue at intake than at any other stage. A slow callback, a clumsy consult booking, an unanswered weekend inquiry — the case goes to whoever picked up first.

Consults that don't convert

The consult happens, the prospect leaves to 'think about it,' and nobody follows up consistently. Without a real nurture sequence, half of qualified consults never sign.

Matter status updates that eat partner time

Clients call to ask 'where are we?' and a partner has to stop billable work to answer. The right communication cadence answers the question before it's asked.

Referrals and past clients left on the table

Past clients are the cheapest source of new matters and the strongest referral source — but only if the firm stays in front of them. Most don't.

The fit

Configured around how firms actually run.

Reactor for legal sits alongside your case management system — it doesn't replace it. It owns the operational layer most firms handle by hand: intake, consult conversion, status communication, reactivation, and the reporting that ties marketing spend back to signed matters.

  • Intake workflow tuned to legal — speed-to-lead under five minutes, conflict check prompts, qualified vs. unqualified routing, after-hours capture for weekend inquiries.
  • Consult-to-retainer nurture sequences that follow up the way a senior associate would if they had unlimited time — by phone, by email, by text, in the right order.
  • Engagement letters and retainer payment built into the pipeline, so signing happens the same day the prospect decides — not three follow-ups later.
  • Matter status communication on a defined cadence so clients know where they stand without paging a partner mid-deposition.
  • Past-client and referral-source reactivation, with sequences that respect the relationship and surface real opportunities.
  • Reputation and review system that asks for a review at the right moment in the matter lifecycle, and routes private feedback inward before it goes public.
A day in the life

From the after-hours intake call to the past-client referral.

What it actually looks like to run a firm on Reactor — intake captured fast, consults converting, status communication on rails, the past-client book finally working.

  1. Intake call hits, day or night

    Prospective client calls about a car accident at 8:30 PM. Reactor's intake assistant answers, runs the qualifying script, captures the facts, and a real intake coordinator (or the on-call attorney) follows up inside minutes — not the next business day.

  2. Conflict check and qualification

    Reactor runs the conflict check against your matter database, scores the lead against your practice-area criteria, and routes qualified prospects to the right attorney's calendar with the right consult length.

  3. Consult booked and prepped

    Calendar invite goes out, intake packet hits the prospect's phone, and the attorney walks into the consult with a one-page brief — facts, prior counsel, dates, and qualifying notes already in front of them.

  4. Engagement signed same day

    Engagement letter and retainer payment are wired into the consult outcome — when the prospect says yes, signing happens on a phone in the parking lot, not three follow-ups later.

  5. Status communication on cadence

    Once the matter is open, clients get scheduled status updates appropriate to the practice area. Partners stop fielding 'where are we' calls mid-deposition because the answer already went out.

  6. Past clients and referral sources nurtured

    Closed matters roll into a long-tail nurture — anniversary check-ins, education content, referral-source touchpoints. The most profitable book of business — repeat and referred — finally gets worked.

What changes

What actually moves when Reactor is in place.

<5 min

Intake speed-to-lead

Every qualified inquiry gets a real human or AI response inside five minutes, including evenings and weekends. The single biggest predictor of which firm signs the matter.

+20–40%

Consult-to-retainer

Same-day engagement letters, integrated retainer payment, and structured follow-up typically lift consult-to-sign by a quarter to forty percent.

Hours back

Partner time recovered

Status communication, intake screening, and follow-up move off partner plates and onto the system — billable hours stop competing with operational firefighting.

Repeatable

Referral pipeline

Past-client and referral-source nurture turns the cheapest, highest-converting source of new matters into a real channel instead of a hope.

Directional ranges based on operators we've worked with. Real numbers depend on where your business is starting from — we'll walk that through on the strategy call.

Common questions

The questions managing partners ask first.

Does this replace Clio, MyCase, or Filevine?
No. Reactor sits in front of your case management system as the intake, sales, and client-communication layer. Once a matter is opened, the case data lives in your CMS — we integrate so nothing gets re-keyed.
Is this ethical for a law firm to use?
Yes — when it's configured correctly. Conflict checks happen before intake confirmation. Engagement only opens after attorney review. Communications respect ABA Model Rule 7 around solicitation. We've built this with firms who care deeply about getting it right.
What about practice areas — PI vs. estate planning vs. business litigation?
The configuration adapts. PI is built around speed-to-lead and intake volume; estate planning around long-cycle nurture and life-event triggers; business litigation around referral-source relationships. Same engine, different cadence.
Will the AI intake assistant practice law?
No. It captures facts, runs your qualifying script, and books consults. It doesn't give legal advice — and we draw that line clearly in every script we configure.
The right fit

Which package fits where you are.

Reactor Ignite

Solo practitioner or 2–3 attorney firm. Need: capture every intake, get consults booked fast, take retainer payment online, get reviews.

$399/mo

Reactor Forge

Growing firm, 4–10 attorneys, multiple practice areas. Need: real intake workflow, consult-to-retainer nurture, status communication, reactivation.

$799/mo

Reactor Core

Established firm or multi-office group. Need: full operational orchestration, practice-area pipelines, referral programs, marketing accountability.

$1,499/mo

Ready to see Reactor configured for your firm?

A 30-minute strategy call. We'll listen, look at where your operation is today, and tell you honestly whether Reactor is the right next step.