Service businesses
The trades, medical, and legal.
Plumbing, HVAC, electrical, landscaping, medical practices, law firms. Reactor is configured for the calls, quotes, schedules, and seasons that run a service business.
For service businesses & specialty retail ready to grow
Your business deserves better than duct tape.
Reactor brings every part of your customer journey — from the first call or store visit to the next event, membership, or invoice — into one unified system, configured around how you actually work and backed by people who answer when you call.
Veteran-ownedUS-based supportNo setup fee
Veteran-owned
US-based implementation
Not an agency. A partner who stays.
Configured for
Service & specialty retail
Trades, legal, medical, and community-driven retail.
No setup fee
Month-to-month
Cancel anytime. No long-term contract.
Who Reactor is for
Two audiences. One operating system.
Specialty retail
Niche products, vibrant communities.
Game & hobby stores, RC shops and tracks, comics and collectibles, music and instrument shops, bike and outdoor, board game cafés — retailers whose customers show up for the community, not just the product.
What Reactor does
01
Capture
Every call, form, and chat lands in one place — nothing rolls to voicemail or slips through a cracked inbox.
02
Respond
Instant follow-up, triaged and routed to the right person with the context they need to answer well.
03
Convert
Quotes, scheduling, reminders, and reviews run on rails — so the next job comes from the last one.
The reality
You know the problem. You're living it.
Whether it's a service call at 7 AM or a walk-in on a Saturday afternoon, most businesses run on a stack of tools that don't talk to each other, processes held together by the owner's memory, and follow-up that depends on whoever has time. Sound familiar?
I. Missed calls
Calls go to voicemail.
Voicemails don't get returned. Leads find your competitor instead.
II. Slow follow-up
A quote goes out.
The customer goes cold. By the time anyone calls back, the job is gone.
III. Special orders drift
Sticky notes and good intentions.
A customer asks for something you don't have. It gets written down. Weeks later, it's in stock and no one remembers to call.
IV. Empty seats, quiet aisles
The event doesn't fill itself.
League night, class, tournament, tune-up week — the regulars know, but the reminder never went out and half the room is empty.
V. Owner as glue
You hold it all together.
Dispatcher, bookkeeper, salesperson, marketer. The business runs because you don't sleep.
VI. No visibility
You can't see what's working.
You know the business is working. You can't tell which marketing dollar is paying for itself, or where the leaks really are.
You didn't start this business to spend your nights chasing follow-ups and rebuilding spreadsheets. Reactor exists so you don't have to.
The system
Every part of the customer journey. One unified system.
From the first phone call or store visit to the next reactivation, event, or membership renewal, Reactor brings the operations of your business into one place — so nothing gets dropped, nothing gets duplicated, and nothing depends on whether you remembered.
- 01
Capture
Every lead, every channel. Phone, web, social, missed calls. Nothing goes silent.
- 02
Respond
Speed-to-lead under five minutes. Automated, persistent, in your voice.
- 03
Convert
Quotes that follow themselves up. Pipelines that show what's stuck and where.
- 04
Operate
Scheduling, dispatch, customer communication — coordinated, visible, calm.
- 05
Get paid
Online invoicing, simple payments, faster cash. No more checks in the mail.
- 06
Earn the next job
Automated reviews, reactivation, memberships. Customers become relationships.
The difference
Software alone doesn't fix anything. People do.
Most agencies hand you a login and walk away. Most software companies hand you a manual. We're neither. Axial ARC is the strategic partner who configures Reactor around your business, gets it running, and keeps it improving — because the platform is the easy part.
We configure
Built around your business, designed to support how you actually work.
Service mix, pricing, workflows, customer journey — configured by people who understand the work, not just the software.
We implement
From sign-up to a running, optimized system.
Implementation isn't a checkbox. We take you the whole way — workflows live, team trained, system delivering from day one.
We stay
We don't disappear after launch.
Ongoing support, optimization, and a partner you can actually call when something needs to change. The thing every agency promises and almost none deliver.
Works alongside your stack
You already have tools. Reactor makes them work together — instead of replacing them.
By the numbersFrom real Axial ARC clients
- <0 min
- Speed-to-lead, every channel
- 0%
- Avg lift in booked jobs, first 90 days
- 0
- Dormant customers reactivated (Alvarez Electric)
- 0/mo
- New Google reviews, on autopilot
The math
How much is your business leaking every month?
Missed calls and slow follow-up don't just feel expensive — they are expensive. Plug in four numbers and see what's walking out the door, and what Reactor would put back.
Your numbers
$650
120
25%
35%
Estimated monthly leak
$6,825/mo
What Reactor recovers
$5,460/mo
~8 additional booked jobs per month · $65,520 per year
See your real number
We'll walk through it together on a 30-minute strategy call.
Estimates use industry-standard close-rate math and assume Reactor recovers ~80% of missed-call leads via instant text-back and multi-channel response. Actual results vary by trade and market.
Free diagnostic · PDF
See exactly where your business is leaking revenue.
The Reactor Leak Audit is a one-sitting diagnostic that shows missed-call revenue, follow-up gaps, job-to-cash drag, and reputation leaks — plus the single highest-ROI fix for a shop your size. No call required.
- 3-page PDF · designed for owner-operators
- Four honest checks: response, follow-up, cash, reviews
- Score yourself in under 10 minutes
Ready to run a tighter operation?
A 30-minute strategy call. We'll dig into where your business is, what's working, what's not, and whether Reactor is the right fit. No pitch, no pressure.